Whom do you want to be in crisis? The one that everyone turns to for strength, or the person who makes life miserable for others. It is all about our mental attitude which will reinforce our tenacity regardless of the outcome whether in a particular circumstance or in general. A frame of mind that reflects … More How To Be An Optimist In Tough Times
“It is not the critic who counts; not the man who points out how the strong man stumbles, or where the doer of deeds could have done them better. The credit belongs to the man who is actually in the arena, whose face is marred by dust and sweat and blood; who strives valiantly; who … More Courage, The Key To Great Leadership
Alleviating fear of change and playing on what if scenarios is what makes a great strategist. People change, realities change, perspectives change, preferences change, as Heraclitus famously said: “The only thing that is constant is the change”. Visionaries don’t hold anything sacred. Certainly, they don’t classify concepts, people or circumstances into bad or good files … More How to Improve Your Strategic Thinking
Nobody has a soul unscathed. As famously Nietzsche has stated: “What does not kill you makes you stronger.” Actually, truth be told, it is not easy to be resilient in chaos or adversity; however, research has shown that it can be learned. Stretching our mental muscles and drawing on key questions raised by the great … More How To become More Resilient – Leadership Skills
Maryam Meddin, the mastermind behind Clarus, a London-based branding & corporate communications consultancy, the archetype of setting direction and goals in defining and driving success for brands, is a woman with clarity. A skilled strategist, effective communicator with an uncompromising attitude towards authenticity, Maryam Meddin, and her team have created stand-out and award-winning brand communications for national … More The Art of Branding – Interview with Maryam Meddin, Brand Strategist
“The desire for a feeling of importance is one of the chief distinguishing differences between mankind and the animals”. Living a significant life is a duty, not a choice. As humans, we have the power to live a life that matters. Our ability to cooperate with each other empowers us to act with a purpose. … More Create a Life of Significance to Achieve Goals
Personal branding is important, and it is our responsibility to take charge of our image. We define how we present ourselves to others, express our ideas or cultivate our abilities and strengths. On this account, we should be aware and mindful of our development and illustration of our brand to fend off from misconceptions and … More How To Define Your Personal Brand?
People are drawn to the luxury industry for different motives. The traditional luxury ambassadors hold on to the ephemeral feelings driven by the narratives touching on superiority and pride. Then again, the experience hunters are seeking personal connections in the brand’s promise to unleash their dreams. Last but not least, the hip netizens who are … More How To Creatively Communicate Your Brand Promise
Where does inspiration come from? For centuries people believed that inspiration derived from gods and thought that is a divine matter, a gift from holy spirit. Nevertheless, inspiration defined by Oxford dictionary states: A sudden brilliant or timely idea The process of being mentally stimulated to do or feel something, especially to do something creative … More Inspiration – Where Does It Come From and How To Realize it?
Effective Communication Skills requires dynamic approach to cultivatessentiments that will support our content and intention. … More Interest, Empathy & Resilience- Winning Skills for an Effective Communication