Framing the attributes of your brand to appeal to different audiences is tricky. Since to clarify a complex concept intelligently and to craft a message that is concise and renders an unchallenging perception in the mind of the recipient is a delicate process. Simplifying your brand identity fused with your brand personality and expanding on the … More Is Your Brand Message Engaging and Irresistible?
Everyone has a brand! The impressions, we leave behind, are combinations of how we have reflected our traits and presented ourselves. Done correctly, it serves as a compass for personal development, establishes credibility and is instrumental to our success. Personal branding starts with the ability to outline your skills, intellect, strengths and style. It gives … More 4 Elements To Define your Brand Voice
Generally, people are more inclined to engage with brands that are truly invested in improving social issues. They establish a meaningful connection when the brand’s voice provokes a conversation, signals ethical standards or involves their audience into cause activism. According to 2017 Edelman Earned Brand Study: ” Fifty-seven percent of consumers around the world will … More How to foster advocates and loyalists?