Tag: #provenance

Selling your Artwork on Blockchain Technology

In today’s culture, we are inspired or entertained digitally, we are all digitally connected and we narrate our life stories with digital images.  So what is digital art? Connecting the dots, science and art have been blended to improve, stimulate or influence our lives for better and at times wickedly. Technology has phenomenally enabled artists to express their imagination with computers rendering ultimate realism to alluring fantasy.

LaTurbo Alvedon - SITTIN' UP IN MY ROOM
LaTurbo Alvedon – SITTIN’ UP IN MY ROOM

Yet, the anxiety of copyright and monetizing lingers in the digital sphere! Being fairly compensated for a work of art and the happy hunting ground for all and sundry are liberally ideal! Once again, technology is the positive force that reinforces this concept. The blockchain technology provides the artist a favourable platform to protect and be awarded deservedly not to mention conveniently and gives transparency to the opacity of the art world.

Whether the digital and the new media genres are in our computers or part of our living or working space, it is significantly expressive of our culture, social observations or just feel-good indulgence.  At the same time, the fluid creativity that appears in digital work and new media from pointing out the inequalities, oppressions, fighting for justice, questioning mindless behaviours or beliefs to inspire and improve our ways of life can be viewed, shared and owned prolifically.  Being able to own such artwork that moves you, the provenance is clear, and it might go up in value is appealing to many of us.

Eva Papmargariti - In ‘Always a body, always a thing’ Papamargariti, examines transformation and morphological/ontological fluidity through a series of bizarre incidents – actual or imagined – whose common thread is the ingestion and embodiment of plastic by living beings (fish, frogs) that end up mutating, as well as the appearance of a host of amorphous masses in natural settings (meadows, lakes).
Eva Papmargariti – In ‘Always a body, always a thing’ Papamargariti, examines transformation and morphological/ontological fluidity through a series of bizarre incidents – actual or imagined – whose common thread is the ingestion and embodiment of plastic by living beings (fish, frogs) that end up mutating, as well as the appearance of a host of amorphous masses in natural settings (meadows, lakes).

What’s more, blockchain technology addresses many critical questions for the artists and the whole art world! It transforms the way art is distributed and owned. It tackles the seriousness of censorship by decentralizing. It gives the sufficient power to the artist over the ownership or use of the artwork specially by institutions or groups of people whose ideas oppose the artist.  Galleries & museums are our point of contact to the artist but what about the ones that are located in another continent or are not particularly household names? Blockchain technology means significant change in fairer distribution of wealth and having democratic choice in the matrix of our societies.

Few online art projects and sites applying blockchain technology:

Dadiani Fine Art is the first gallery in the UK to start accepting cryptocurrency for works of art. The currencies which we currently accept include bitcoin, ethereum, ethereum classic, litecoin, ripple, dash and NEM.

left gallery produces and sells downloadable objects.

Cointemporary  an online platform for exhibiting and selling artwork.

Ikonotv.art offers a free art stream for internet and SmartTV users.

Featured image by: CARLA GANNIS’S work examines the narrativity of 21st century representational technologies and questions the hybrid nature of identity.  (Transfer Gallery)

The impact of Blockchain Technology on Diamond and Jewellery Industries

Imagine the beauty & the emotional connection to your fine jewellery is supported by conflict-free, fair labour and authenticity. Imagine that, one day, with a click on your cell-phone you can trace from it’s inception to production, the history or the past ownerships. One of the biggest challenges of fine jewellery specifically the diamond industry is the convincing fakes, the swags and the misleading claims.

Resolving these issues requires integration of innovative solutions into the trade such as Blockchain Technology. The transparency and the verification systems provided by this technology, corroborate trust and significantly reduce frauds whether in insurance realm or counterfeits.  By creating immutable records to track and protect the valuable goods through Blockchain Technology, manufacturers and brands set the seal on the authenticity & ethical trade. Ultimately creating a progressive world where everyone is a winner.

The disruptive technology promotes socially fair transactions, prevents compromising reputation, and establishes personal connections between the customer and the brand.  The industry is warming up, leveraging Blockchain Technology to generate value for it’s customers and reduce costs. One of the technology companies, offering solutions underpinned with Blockchain Technology for diamond industry is Everledger. A global start-up creating thumbprints across the supply chain pipeline to protect the ownership, authenticity, reputations and the challenges that bear a heavy cost not only for the owners, insurers, but to all parties involved.

Industry leaders such as Debeers are also investing in new platforms supported by Blockchain Technology to create highly secure database to record the activities throughout the supply chain while making sure that the sensitive data will remain between parties involved in the transaction. Thanks to Blockchain Technology,  the ownership joy of DeBeers refined collections is largely expanded.




























Reign Sapphire Corp., is another custom and branded jewelry company, that is incorporating Blockchain Technology to authenticate sapphires as a conflict-free and accepts Bitcoin as payment via Bitpay on reignsapphires.com.  They offer Australian sapphires, designed in Beverly Hills with chic and modern aesthetics appealing to millennials.

Reign Sapphires
Baguette Double Ring in Yellow Gold


Flexible Stiletto Earrings
Flexible Stiletto Earrings




Amor Ring
Armor Ring

Digital Artist & Blockchain Technology

Art and culture are credited for our communities wellbeing, education and enlightening our emotional world. Various types of political statements, beliefs or social values have been produced and communicated through Art, Music or Literature by struggling artists and independent content creators of all kinds. Although, the digital revolution has reshaped the Art and Media industries by introducing different ways of production, distribution and enabling reasonably priced promotional campaigns, still the technology has its flaws.  For many artists and content creators working with brick-and-mortar institutions, streaming or other social web-based platforms is a gruelling route. Why? simply, because of the unfair treatment by the powerful intermediaries as they offer insignificant royalty fees, commissions or payments.

Ipso-facto, keeping the torch of artistry lit, requires transparency and incentive.  So enter blockchain technology. Progression from the age of information to age of value, the blockchain technology serves the two essential elements for support and creation of art. How? Well, the simple idea behind the technology is that information or anything of value such as music, art, money, IP, deeds,… can be securely stored and relocated on a expansive global distributed ledger or database, run on numerous machines. The principle behind blockchain is to fulfill common needs by establishing trust through mass collaboration and clever code.

The transparency factor is about the provenance and the authenticity of the art of all kinds. A well documented provenance confirms that the piece is authentic, not stolen and the history of the ownership.

The application of blockchain technology for verification and ownership of physical art has been employed by number of companies such as Verisart in Los Angeles, Tagsmart in London and Ascribe in Berlin. They provide certificates of authenticity and provenance records.

The concept of ownership and provenance can be used for digital art. Once the art has a story together with the element of scarcity, it becomes collectible and eventually adds financial value. Beatriz Ramos, a Venezuelan artist and CEO of DADA.nyc , has created decentralized digital art marketplace on the blockchain offering the transparency factor along with a social network where artists speak to each other through drawings.

The incentive factor allows the ethical and fair payment to the artist. The common good practiced at the very best as art lovers reach their “high” from the ownership and have fulfilled their moral imperative by supporting the artist fairly and directly. At the same time, the stimulus is significant for the artists to be in charge of their creative work and gain from their magic.