People are drawn to the luxury industry for different motives. The traditional luxury ambassadors hold on to the ephemeral feelings driven by the narratives touching on superiority and pride. Then again, the experience hunters are seeking personal connections in the… Read More ›
In a previous blog post, I talked about how to define your personal brand voice and frame recognizable standards to create your brand story. In whatever field, your distinct voice, signature image and style determine your relationship within your circle… Read More ›
Generally, people are more inclined to engage with brands that are truly invested in improving social issues. They establish a meaningful connection when the brand’s voice provokes a conversation, signals ethical standards or involves their audience into cause activism. According… Read More ›
How to connect with your online audience in 7 seconds? How do you bring about an emotive response in the cyber space? How the online surfers, viewers or fans will get to experience your feelings, your attributes by reading your… Read More ›
An effective Awareness Campaign requires a good narrative. Consider the following 5 tips for a winning communication strategy.
